a content marketing agency that reigns supreme"MY CROWN IS CALLED CONTENT" - William Shakespeare
That’s what Shakespeare wrote in King Henry VI, Part 3. He wasn’t talking about content marketing services, of course, but he might as well have been.
There is a reason why they say "CONTENT IS KING"; every blog post, video, or infographic that carries your business’ name is creating a conversation around your brand. So, content really is the crown of your company, alerting everyone to the fact that you should be noticed in the industry of your choice.
What is content marketing?
Our definition of content marketing is the act of getting potential customers to engage with your brand through online content. This is how Reboot define content marketing, and it is exactly what we achieve as content marketing providers.
Some different types of content marketing include:
- A carefully constructed blog post
- A white paper
- Video content
- Case studies
SO, WHY SHOULD WE BE YOUR CONTENT MARKETING AGENCY?
Much like Shakespeare, content marketers must have a way with words. Here at Reboot we have a whole team ready to whip up some words and turn them into amazing content about your business, to be spread far and wide across the internet through content promotion with the help of our digital PR services.
What are the Benefits of Content Marketing?
You may be wondering why content marketing is important and what it can do for your brand. For us, the advantages of a content marketing strategy are:
ATTRACTING BETTER CUSTOMERS
who are genuinely interested in your insights and are consequently more loyal to your brand
ESTABLISHING YOUR BUSINESS AS A THOUGHT LEADER
Using our distinctive mix of creative and industry-focused research. As a meticulous content marketing firm, we can create content that will be respected in your field
CREATING ENGAGING AND TOTALLY UNIQUE CONTENT
that is fully optimised to combine SEO and content marketing goals and improve conversion rate
KEEPING YOUR BLOG ALIVE WITH FRESH CONTENT
that will resonate with your selected audience, our content marketing services will ensure everything is on-topic and shareworthy
WRITING CLEVER COPY FOR YOUR WEBSITE
Our content marketing company will tell your story through the copy on your website pages, working closely with our website development team to make sure design and content fuse to create copy that is search engine optimised and on-brand
ESTABLISHING THE VOICE OF YOUR BRAND
and how it is perceived, by online interactions with content
IDENTIFYING IMPORTANT KEYWORDS AND TOPICS
This brings potential consumers in from the Google SERP, providing them with the necessary information to move along the buyer’s journey and become a customer.
Now you can see the importance of good content marketing, which is why it is vital that you invest in a top content marketing agency to do the job right.
How does Content Marketing fit into your digital strategy?
A modern and forward-thinking content marketing campaign is just one element of a richer digital marketing strategy. As an online digital marketing agency, we believe there are five important keystones of any successful brand: technical SEO, Content Marketing, Digital PR, Web Design and Social Media. Our content marketing team have a foundation in SEO, which forms the blueprint of any digital content they create. Rest assured that we can get the right content in front of the right people.
How does Reboot do quality content marketing?
We allow SEO and intelligent topic research to form our content marketing strategy, but we are not limited by its boundaries. Our creative team go beyond search volumes and keyword difficulties to create truly interesting content. This is vital for a content marketing campaign. Keyword stuffing won’t cut it anymore. You need relevant content, of good quality. We are a content marketing company filled with skilful writers ready to get your message noticed.
Check out some of the best content marketing case studies the industry has to offer.