Digital PR Executive - Italian

Digital PR Executive - Italian

The Opportunity 

We are on the lookout for an Italian-speaking Digital PR Executive to join the Reboot Digital PR team! This role will form part of a POD, headed up by an Account Director. 

You will have a strong grasp of Italian media, thrive within a fast-paced agency setting, possess excellent communication skills and get a buzz from securing link placement KPIs for your data-led creative campaigns. 

Joining the quickly expanding team at Reboot offers numerous benefits and perks, including a 4-day working week with Fridays off and the opportunity to work remotely.

Key Objective

As a Digital PR Executive (Italian) at Reboot, your primary responsibility is to develop and implement link earning Digital PR campaigns for the Italian market, to enhance our client's SEO rankings, increase their online presence and drive engagement.

This involves monitoring Italian media across multiple sectors to effectively ideate. You will collect and analyse data where appropriate, build media lists, write press releases and ultimately, outreach your campaigns to build Italian links.

Core Tasks

  • Attend and contribute to campaign ideation 
  • Desk research for campaigns
  • Write up press releases, tailoring for certain audiences 
  • Effective survey question writing
  • Develop and foster relationships with journalists (both UK/IT)
  • Build custom and targeted media lists 
  • Create outreach plans 
  • Outreach to secure high-quality, relevant links for clients 
  • Proactively monitor and track coverage


Send your CV, cover letter and any other supporting material to [email protected] - addressed to Zoë Blogg.

  • Hands-on digital PR experience
  • Excellent communication and presentation skills
  • Ability to think 'outside-the-box'
  • Proficient in Microsoft Office/Excel
  • Excellent writing and organisational skills
  • Proactive with the ability to multi-task
  • Knowledge of search engines and basic approaches to SEO
  • Italian language skills
  • Flexible Working Hours
  • Company Pension
  • 4-day Week (Fridays Off!)
  • Remote Work
  • Health Care Cash Plan
  • Nomad Working Policy


Job Type: Full-Time
Salary:  £23500 - £25000 per annum
Required Experience: PR & Marketing
Location: Remote - UK based