Shopify SEO agency

Drive organic search traffic and convert visitors to customers.

Optimised content, technical SEO and GEO strategies will empower your brand to stand out to your target audience.

See how we approach our Shopify SEO research
Increase revenue with our franchise SEO services

Reach new customers with our Shopify SEO services

Shopify is a vital foundation for your eCommerce store, but it’s only the first step. Your customers need to find you. Our Shopify SEO provides commercially focused search services that will organically drive long-term visibility against your competitors.

We offer specialised Shopify SEO services to attract new and returning customers to your Shopify site, encourage customers to choose you over competitors, and convert leads into customers.

Read about our recent successes and the results from our previous campaigns.

Shopify SEO challenges we solve

Shopify eCommerce sites face challenges that generic SEO approaches fail to address. Our Shopify SEO agency experts focus on resolving the issues that directly impact revenue and growth.

Competing in crowded markets

Competing in crowded markets

Many Shopify stores sell similar products, which makes differentiation difficult. Our Shopify SEO strategies identify underserved, high-intent keyword opportunities and use them to optimise your site.

Converting leads into sales

Converting leads into sales

Getting customers to your Shopify site is only the first step. We optimise your product and category pages to improve conversion rates and increase your average order values.

Scaling your Shopify SEO strategy as you grow

Scaling your Shopify SEO strategy as you grow

As your product range grows, optimising your Shopify site for SEO becomes increasingly complex. We offer scalable Shopify SEO services that are designed to grow with you.

Franchise SEO challenges we solve

Why Reboot as your Shopify SEO company

We’re an award-winning Shopify SEO agency known for our SEO experimentation and data-first approach. Our team is made up of more than 80 Shopify SEO experts with over a decade of experience working with global eCommerce brands.

Our insights

The GEO playbook

A guide to Generative Engine Optimisation. Read how to prepare your site for AI search, strengthen authority with AiPR®, and track citations and visibility.

Read more
View more insights

Our Shopify SEO services

Shopify sites require a holistic search strategy. Our Shopify SEO services work within the platform’s constraints while maximising each and every opportunity for optimisation.

Technical SEO for Shopify sites

We optimise your Shopify site architecture, page speed, indexation and structured data to ensure your site performs efficiently. This is crucial for Shopify sites, as they are often image-heavy, particularly on product and category pages.

On-page SEO

All on-page content is optimised with commercially relevant keywords to attract customers at every stage of the buying process, from the initial browse to making a purchase. We optimise your page titles, meta details, images and body copy to ensure users and search engines can navigate your site efficiently.

Off-page SEO

Through our Digital PR agency and hyper-relevancy projects, we earn high-quality backlinks for your site. This strengthens your eCommerce website’s authority, helping you compete with large, well-established retailers.

AI Search and GEO for Shopify sites

We optimise your Shopify site for AI platforms like ChatGPT, Gemini, Perplexity and Google’s AI Overviews through our GEO agency. This means that when users search for recommendations or other relevant information through these platforms, your website will appear.

Monitoring, reporting and analytics

We track performance using commercial metrics, such as revenue and conversion rate, to give you a clear insight into the ROI that SEO is delivering.

Ready to get started with Shopify SEO? Get in touch to arrange a free consultation and get a custom SEO growth strategy for your Shopify eCommerce site.

Talk to our team

Brands that use Shopify

The Body Shop
Ford
Gymshark
Mamas & Papas

Our Shopify SEO agency process

We follow a structured process designed to deliver measurable eCommerce growth. Over the last ten years, we’ve continuously refined our approach and are proud to offer some of the most impactful results in the industry.

Discovery and scoping

Discovery and scoping

Before we start, we arrange a free consultation to get to know more about your business and how your Shopify store is performing. We want to understand your products, margins, target markets and growth goals to ensure our Shopify SEO strategy is aligned.

Audit and analysis

Audit and analysis

We review your store's technical setup, theme performance, content quality and current rankings. For Shopify stores, this analysis identifies platform-specific issues like duplicate content, theme problems, app conflicts and where competitors are ahead. We also evaluate your market to find the biggest opportunities for improving visibility and sales.

Strategy planning

Strategy planning

We put together a clearly defined roadmap based on the insights gathered from the audit and analysis stage. This is entirely customised to you, based on your brand, your products and your goals.

Implementation and execution

Implementation and execution

Next, we bring your custom strategy to life, implementing all the technical, on-page, off-page and wider SEO optimisations outlined in your roadmap. We optimise everything from headings and product descriptions to images and video content to create a site that pleases both users and search engines.

Reporting and scaling

Reporting and scaling

Transparency matters to us at Reboot. You'll receive regular updates showing which strategies are working, where we're focusing efforts, and how we're scaling successful tactics. Our reporting clearly shows how SEO contributes to traffic, conversions and revenue for your Shopify store.

Franchise SEO challenges we solve