Everyday, patients and customers search for healthcare solutions. Reaching them isn’t easy though, and the healthcare industry is widely considered to be one of the most competitive online. Our healthcare SEO agency is here to help. We place you top when people search for healthcare solutions, when they’re primed and ready to convert.
In an industry as competitive as this one, only a fully bespoke organic search strategy will maximise return-on-investment (ROI). That is why we plan your strategy to leverage a unique mix of healthcare SEO services and activate the right service at the right time. Our range of health SEO services includes:
Protecting the technical SEO health of your website, and ensuring that search engines and large language models can discover, crawl, index, understand and rank your content.
Optimising your health and medical content to effectively target priority keywords, align with searcher intent, and demonstrate clear experience, expertise, trust and authority (E-E-A-T).
Earning authority backlinks and relevant brand mentions that establish your brand as a thought leader. Our healthcare digital PR services drive rankings for your top health and medical queries.
Fine tuning your Google Business Profile and reinforcing your local presence to maximise the local SEO visibility of your brand in every region that you operate in.
Future-proofing your search strategy by auditing your presence in AI results and large language models (LLMs) to drive growth where patients are searching today as well as tomorrow.
Providing you with the data that you need to measure success. We build custom dashboards that report on the metrics that matter - visibility, patient enquiries, and new sales.
We follow a proven, step-by-step process to develop an organic search strategy fully aligns with your growth goals and to ensure that our healthcare SEO campaigns have a tangible impact on your business.
The healthcare industry is nuanced, complex, and highly regulated. This is why extensive discovery and scoping is right at the start of our process, where we learn all about your brand and goals.
Next, we run a full audit of your search visibility, competitors, and the key search trends within your industry. We collect all the data and insights we’ll need to plan an effective, growth-focused strategy.
With your long-term goals in mind and all the context we need to devise a strategy that will ensure we achieve them in hand, we develop and share with you your bespoke growth roadmap.
Now it is time to implement your strategy. We leverage the combined expertise across our agency, from digital PR and SEO to data science and graphic design, to deliver activity that drives growth.
Finally, we report back on the success of your campaigns and speak your language when doing so to share the data you need to measure ROI and impact, before aligning on how we can scale our success together.
Known for our pedigree in the healthcare space, and already supporting some of the most esteemed healthcare brands in the world, we simply know what it takes to drive serious growth in this incredibly competitive industry.
Since the inception of our SEO agency, our approach has been built on methodical SEO experimentation. We have already published over 15 industry-first experiments that have dispelled widely accepted myths and challenged SEO misconceptions, with plenty more undisclosed tests benefitting our clients and industry partners. These experiments have earned praise and features from the likes of:
Our experiments go hand in hand with an unmatched level of investment into data science. An extensive team of 9 data scientists, many at PhD level, and an extensive set of internal proprietary and industry-leading tools powers everything that we do.
Also, if you’re a brand with international ambitions, you will benefit from our native speakers from all around the globe. Our team consists of international experts hailing from various countries including (but not limited to):
We help regional, national, and global healthcare brands across a range of different areas within the medical space drive patients and increase their authority online. Some of the main areas we have delivered strategies and campaigns in previously include:
Private clinics face intense competition from both public and private competitors. Our targeted healthcare SEO services help clinical practices grow by driving rankings for the most relevant terms relating to their treatments and services.
In an increasingly crowded market, standing out has never been harder for hospitals and healthcare organisations. Our holistic SEO strategies boost search visibility for key services, specialisms, and locations, ensuring medical organisations and hospitals can reach the patients that need their care the most.
As an industry with innovation at its core, strong online visibility is a must for biotech and health-tech companies. We develop the strongest SEO presence for such companies to drive sales and support fundraising efforts.
From supplement stores and vape brands to online pharmacies and medical equipment distributors, our strategies have driven sales in the medical space. We know what it takes to grow online visibility even in the most regulated ecommerce spaces.
Patients seeking telemedicine services need swift care and fast resolutions. This makes high search visibility vital for organisations offering such solutions. We rank such brands top so they can get in front of patients at the moment they’re ready to act.
An effective search strategy is crucial for health service providers. We help dentists, chiropractors, and other health specialists show up where it counts to grow their business.
A strong digital presence is vital for healthcare businesses in the modern day. High search visibility helps ensure your practice gets seen by more patients who are actively looking for your products and services, helping you increase appointments, enquiries, and revenue as a result. However, most healthcare brands can’t justify the significant costs associated with building out the in-house team of specialists needed to drive meaningful SEO growth in such a competitive space. This is why investing in a SEO and GEO agency is such a good option. By doing so, you gain instant access to a full team of SEO specialists and benefit from their extensive experience ranking websites and driving growth via organic search.
The speed of results will depend on a range of different factors, including the existing SEO visibility of your website, the competitiveness of your sector, and the current state of your website and content in terms of SEO best practise. Generally, we like to report weekly on the progress of your campaigns, monthly on the regular results of our activity, and quarterly on the overall impact that our strategy is driving.
We always combine SEO principles with extensive research, sourcing, and citations to ensure our medical content is factual, accurate, and backed by trusted industry data. All healthcare content also undergoes rigorous proofing and editorial quality checks to ensure that it aligns with E-E-A-T principles and industry best practices. Furthermore, we can also consult with you or your clinical professionals directly to validate medical claims, clarify areas of ambiguity, and expand on any complicated processes or industry-specific regulations as needed.
At Reboot, we offer an array of refined healthcare SEO services to maximise your success online. We can provide everything, including technical SEO, content strategy and creation, local SEO, digital PR, outreach, and analytics. The question is more where do we start and how should we prioritise resources to drive the best ROI possible, which is what our bespoke strategy plans answer and dictate to maximise results.
The success of our strategies is measured by establishing clear key performance indicators (KPIs) at the beginning of our collaboration. From here, we use a mix of proprietary and third-party tools and software to track performance in key areas such as search visibility, keyword rankings, traffic, engagement, patient enquiries, and revenue generated. We always have a focus on reporting on not only SEO data, but also key business growth metrics like leads, conversions, and revenue.
The cost of your healthcare SEO agency will depend on an array of factors, including:
Whatever your needs or situation, Reboot can create a bespoke strategy plan designed around your budget, goals, and requirements, helping you achieve a consistent return on investment.
We highly recommend integrating AiPR with technical SEO for the best outcomes. AiPR focuses on building brand authority and trust signals, while technical SEO ensures that search engines can efficiently crawl and index your website. Together, they create an impactful, holistic strategy to dominate AI search results.
Yes! If your brand has existing negative or inaccurate mentions within AI-generated content, we can help correct these issues through reputation management. By securing positive brand mentions, correcting inaccuracies, and improving sentiment, we can work to improve sentiment so AI systems present your brand favorably.
Our processes are designed to be as efficient as possible, allowing us to drive results with minimal disruption to your internal resources. However, since this is a completely new offering worldwide, we would prefer to collaborate, share learnings, and get your input on areas such as award submissions.