Resource and data pages

Assets that build authority year-on-year.

Content that earns links, improves rankings and builds long-term authority across both Google and AI systems.

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The core components of resource and data pages

Content built around what your brand needs to get found online.

Resource and data pages help your brand get found by answering real questions, supporting key topics and giving search engines and LLMs clear signals of your expertise. Using statistical assets, data hubs, topical guides and niche indexes, we create evergreen pages that earn links naturally and strengthen visibility over time.

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Statistical
assets

We create long-form, data-led pages that act as trusted sources and attract organic links passively, and appear in AI Overviews and LLMs over time.

Data content hubs

We build connected groups of pages that strengthen your topical depth, support search best practices with internal linking, and help users find what they need quickly.

Guides and landing pages

We produce clear, well-structured guides and landing pages that support multiple search intents and help users learn, compare and convert.

Niche
indexes

We develop ranking tables and indexes built from curated or original data that attract attention and are often referenced by journalists and AI systems.

Performance tracking and reporting

We monitor keyword growth, visibility changes, engagement and link acquisition so you can see steady improvements as work goes live.

Contact us
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Why resource and data pages matter

High-quality content remains one of the strongest factors for improving organic visibility. Well-structured resource and data pages help search engines understand your expertise, build semantic relationships across your site and show your content for a wider range of queries.

By investing in RDPs, you create assets that continue to deliver value long after they’re published - attracting organic traffic, improving rankings and strengthening authority.

Why Reboot

Our strategies are shaped by evidence, experimentation and delivery standards recognised at a global level.

Aligned with user and search behaviour

We combine intent research, UX, CRO and content design to create pages that support user behaviour, relevance and long-term performance.

Supported by data specialists

Our PhD-level analysts support content teams with modelling, cleaning, analysis and datasets that strengthen authority.

Proven link-earning performance

Resource and data pages play a core role in passive link acquisition and Digital PR, supporting authority growth and brand awareness over time.

Optimised for both Google and AI systems

Our frameworks incorporate GEO best practices, making pages more machine-readable and more likely to be cited by LLMs.

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Our delivery framework

A structured approach to creating evergreen assets that earn links, support rankings and compound authority over time.

Identifying authority gaps

We start by analysing search demand, topic coverage and competitor landscapes to identify where your site lacks depth, relevance or clear authority signals.

Designing the right asset

Each opportunity is mapped to the most effective format, whether that’s a statistical asset, data hub, guide or index, based on how people search and how links are earned in your space.

Building with data and structure

Content is developed with SEO, data and Digital PR working together. Pages are structured for clarity, internal linking and machine understanding, supported by original data where it adds credibility.

Supporting discovery and growth

Once live, assets are monitored for rankings, engagement and link acquisition. Insights feed into refinement, expansion and future content planning to ensure authority continues to build.

Our work

Once live, assets are monitored for rankings, engagement and link acquisition. Insights feed into refinement, expansion and future content planning to ensure authority continues to build.

Enhancing LLM visibility in the finance space with AiPR and context wrapping

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How FOI campaigns landed a .gov link for a vaping brand

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How we earned 200+ links in 6 months for a bathroom interior retailer

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How we earned 583 links for a waste clearance brand

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FAQs

What is a resource and data page (RDP)?

What is a resource and data page (RDP)?

A structured content asset that earns links, ranks for targeted keywords and builds long-term authority.

How does an RDP differ from a blog post?

How long does it take for an RDP to rank?

Do RDPs help with link acquisition?

Can RDPs support AI visibility?

Can internal teams manage updates?

How long does it take for an RDP to rank?

Many assets show early movement within weeks, with stronger performance as relevance and authority build over time.