Senior Digital PR Executive

The opportunity

You’ll be joining one of the UK’s largest Digital PR teams, working across a wide range of clients, industries, and campaign types.

Digital PR is a core part of what we do at Reboot, and you’ll have the opportunity to work on campaigns that earn coverage in top-tier publications while contributing to SEO performance and broader marketing goals.

You’ll be surrounded by experienced Managers and Strategists, giving you clear exposure to how campaigns are shaped and how the service continues to evolve, particularly across areas like AiPR and GEO.

Position overview

Job Type: Full-Time
Salary: £28,000+
Required Experience: PR & Marketing
Location: Remote - UK (London, Leeds, Manchester)

Required skills

Hands-on digital PR experience
Excellent communication and presentation skills
Ability to think 'outside-the-box'
Proficient in Microsoft Office/Excel
Excellent writing and organisational skills
Proactive with the ability to multi-task
Knowledge of search engines and basic approaches to SEO

Key objective

Your objective is to plan and deliver high-performing Digital PR campaigns that earn quality coverage and links for your clients.

You’ll take ownership of campaign execution, ensuring work is delivered to a high standard and achieves KPI targets.

Alongside delivery, you’ll support the wider team by sharing knowledge, improving output, and contributing to a consistently high level of performance across campaigns.

Core responsibilities

Campaign delivery

Own campaigns from ideation through to outreach and results
Contribute strong campaign ideas designed to earn high-quality coverage
Analyse data and research to identify compelling, newsworthy angles
Write and refine press materials to a high standard

Outreach and results

Lead outreach across campaigns, securing coverage and links
Build and develop journalist relationships across relevant sectors
Adapt tactics and angles to improve performance and hit KPIs
Monitor coverage and proactively convert mentions into links

Reactive and industry awareness

Stay close to the news agenda and identify reactive opportunities
Share trends and insights with the team to support ideation
Apply sector knowledge to improve campaign relevance and performance

Team support

Support Digital PR Executives with onboarding and day-to-day guidance
Share best practice and help raise standards across the team
Contribute to a collaborative and proactive team environment

About you

Experience working in Digital PR, ideally within an agency
Proven ability to secure coverage and links across campaigns
Strong written communication skills and attention to detail
Confident building media lists and running outreach
Proactive, organised, and comfortable managing multiple campaigns
Results-driven, with a clear focus on performance and outcomes

You’re someone who takes ownership of your work and enjoys the challenge of getting results.

You’re confident running campaigns end-to-end and starting to support others in doing the same.

You’re curious, proactive, and always looking for ways to improve how campaigns perform.

Why Reboot?

4-day work week (Fridays off)

Fully remote work (UK-based)

Co-working credits across the UK

Cash health plan

Nomad days

Company Socials

83+ paid days off every year

Transparent progression opportunities

Christmas shut-down

Get your birthday off

Company pension

Enhanced family leave

Get to know what it’s really like to work at Reboot

Learn more about our award-winning culture.

How we show up

EPIC is how we show up - in our work, with each other, and for our clients.

Energetic

We’re quick to adapt, fast-paced and productive to work with.

Persistent

We’re tenacious in our work, purposeful in our approach and strive for results.

Inquisitive

We ask the right questions, at the right times to reach the most powerful solutions.

Courageous

We don’t hesitate to ask big questions and make bold statements.

Think you're the right fit?

Apply via our careers form - we'd love to hear from you.