GEO services that strengthen AI visibility.
As a specialist GEO agency, we improve how AI systems retrieve, cite and summarise your brand through Generative Engine Optimisation strategies for generative search.
AI optimisation to improve how AI systems interpret and reference your brand.
As a specialist GEO agency, we analyse how generative engines retrieve, summarise, and cite your business across branded and unbranded prompts. Our work builds on strong SEO foundations, using controlled testing and authority signals to strengthen visibility across AI-generated answers.
We assess how AI systems reference your brand, competitors, and core topics, identifying citation gaps, inconsistencies and entity understanding.
Strategic testing across thousands of prompts to understand how AI models surface, compare, or exclude your brand in commercial and informational contexts.
A clear picture of where your brand appears across different AI systems, including summaries, citations, footnotes and how your brand is described in comparative answers.
We evaluate machine-readability, structured data, site architecture, and authority signals to identify practical optimisation opportunities to act on.
We benchmark your brand’s AI citation share against competitors across branded, category and commercial prompts.
AI assistants are changing how people discover brands. Visibility now depends not only on rankings, but on how clearly generative engines understand, trust, and reference your business - alongside strong SEO foundations.
For brands, AI citation patterns influence perception and authority. If your brand is absent from AI Overviews or generative answers, your competitors are more likely to be cited instead.
GEO ensures your brand is present in these new environments. It clarifies your entity signals, improves LLM-readability, strengthens authority, and increases the likelihood of being referenced in AI-generated answers.
LLM optimisation makes sure your visibility evolves alongside search behaviour, protecting long-term discoverability across both generative engines and traditional search.
Our award-winning GEO agency combines experimentation, prompt testing and cross-channel authority building to improve AI visibility without losing sight of commercial outcomes.
We run fan-out query analysis across leading AI systems to understand how your brand is retrieved, summarised, and positioned.
Our experiment insights guide how we refine content structure, improve clarity and strengthen authority signals across both Digital PR and content strategies.
Our GEO services are refined through continuous experimentation and real-world delivery for our clients across a wide range of industries.
Our teams work together to ensure our AI recommendations support visibility across both AI and traditional search as part of a unified search strategy.
During the course of our working relationship with Reboot, the experience has been atomic, from the get-go the SEO Content team learned about our product, provided invaluable insights and delivered top notch informative content that has helped to increase traffic and engagement on our website. The team have been not only been a pleasure to work with, but also extremely professional and willing to go the extra mile.
The work of Reboot Online is next to no other Agency we've worked so far in decades.
Reboot have produced outstanding ideas and results from day one, and have been a pleasure to work with from the start.
No celebrity-flair, no empty promises, just precise hard work and punctual results. For a results-oriented person like me, it's a relief to work with them, in an industry where so many people and agencies are all talk and no (or poor) action.
I want to take this opportunity to sincerely thank you and the team for all the support and excellent work you’ve provided. Your contributions to our German, Austrian, Swiss, and UK websites have been incredibly valuable, and we’ve truly appreciated the collaboration.
The efforts Reboot’s team are doing in securing high-quality links are fantastic and will give our domain a much-needed boost. In my eyes the FOI campaign is the best campaign Reboot have produced for Alan Boswell Group since we agreed to work with you.
The team at Reboot Online was essential in acquiring placements for our brand in prominent media outlets in both the UK and the US. Great communication, fast response times, and over-delivering on their promise are among the reasons I would recommend them to anyone looking to boost their online brand presence. Great value for money!
We highly value Reboot’s partnership. Most importantly, they are great people to work with: professional, transparent, and focused on long-term results. Their genuine, data-driven approach aligns closely with our analytical standards and has delivered measurable improvements across the funnel, from visibility to performance. They have also become a trusted partner for SEO-related discussions, consistently providing well-reasoned, reliable input.
Our GEO processes are focused on improving how your brand is selected, cited, and referenced in AI-generated answers.
We analyse how your brand appears across AI summaries and citations, identifying gaps in reference frequency, authority, and topical association.
We use prompt testing to understand how different questions, contexts, and comparisons influence whether your brand is surfaced or excluded.
We refine content, strengthen earned mentions and reinforce key themes so AI systems consistently associate your brand with the right topics and expertise.
Our ongoing optimisation work focuses on increasing citation frequency, clarity, and trust signals, to improve your brand association.
See how our GEO services have improved AI visibility, strengthened entity clarity, and expanded brand presence across leading generative engines.
GEO strategies are bespoke to your business needs, as every brand’s AI search optimisation requirements will differ. To get an accurate understanding of the costs and the value LLM optimisation can bring to your business, we recommend reaching out for a GEO audit.
Our pricing starts at £2,500 per month, and final costs may vary based on your goals, the complexity of your brand, and the level of involvement required from our specialised AI data team.
Investing in LLM visibility isn’t a low-cost venture, but it’s necessary to stay competitive in the rapidly evolving AI search space.
GEO services are ideal for businesses that want to maintain visibility and market share across AI-driven platforms like ChatGPT, Gemini, and Perplexity. Industries that could benefit most include eCommerce, finance, healthcare, travel, and technology - anywhere there’s intense competition for visibility in AI search results (AIRs).
With our expertise in AI search, we’ve seen success working with both large brands and challenger companies that want to find new customers and grow their positioning in the AI search landscape.
While our GEO experts work independently to implement AI optimisation (AIO) strategies, we value collaboration. The more we work together to understand your business goals and data insights, the better the results.
For those with in-house teams or specific compliance requirements, we provide full transparency and are happy to consult to ensure our GEO strategy aligns with your team’s processes and capabilities. You can be as involved as you’d like, but we’re here to drive success with minimal disruption to your operations.
GEO is an evolving process, and results can vary depending on the competitiveness of your industry and the AI platforms you’re optimising for.
For industries with specific compliance or approval processes, we recommend early discussions with your team to streamline the implementation and ensure faster results.
Given our fast-paced nature, we expect content to go live and brand mentions/links to be earned within a couple of weeks of campaign kickoff.
Because AI systems evolve rapidly, we continuously test and refine our approach. Our GEO recommendations are informed by live prompt testing and controlled experimentation across multiple industries, allowing us to adapt strategy as retrieval behaviour changes.
GEO stands for Generative Engine Optimisation - also known as Large Language Model Optimisation (LLMO). It focuses on optimising your website's technical performance, on-site content, and off-site strategies to ensure that your business is visible across AI-driven platforms like ChatGPT, Bing Chat, Gemini, Perplexity, Claude, and other AI systems.
It involves fine-tuning your online presence to enhance how frequently and prominently your brand is mentioned by large language models (LLMs). You might use strategies such as utilising AI-preferred metadata, ensuring content is tailored for AI searches, and building authority to drive increased visibility on AI platforms.
Our GEO agency specialists help improve how frequently and clearly your brand is referenced in AI-generated answers, strengthening visibility and authority as search behaviour continues to evolve.
You can also see how we approach LLM optimisation and what you can start implementing right away in our GEO playbook. It’s a practical guide to what GEO is, how to prepare your site for AI search, how to strengthen authority, and how to track visibility.
We offer a full spectrum of GEO agency services, from AI-optimised content creation and technical optimisation for your website, to AI authority building and AI-focused digital PR. Here's a breakdown:
GEO Content
Tailored content that is optimised for visibility in AI searches. This includes keyword optimisation, Answer Engine Optimisation (AEO), clear semantic structure, and aligning your content with AI-driven user intent to ensure your pages are accurately understood, surfaced, and recommended.
Technical GEO
Strengthening the technical foundations that influence how AI systems interpret and reference your content. This includes page speed, crawlability and indexation, structured data (Schema) optimisations, clear entity signals, internal linking that reinforces topical context, and content formatting that makes key information easy for AI systems to understand and summarise.
AiPR™
AI-focused Digital PR to secure backlinks and citations from trusted sources to boost your online authority within AI search environments. Effectively building brand awareness across audiences and AI systems, while strengthening citation frequency and topical association in generative engines.
AI Data Cleaning
Optimising data quality and structure for seamless integration with AI tools, ensuring the highest accuracy in AI-driven campaigns and improving how generative engines interpret and reference your brand information.
Each of these GEO services is aimed at improving your business’s performance in AI search results, helping you stay ahead of the competition.
GEO and SEO are closely related, but they solve different visibility challenges.
SEO focuses on improving how search engines crawl, index, and rank your pages. It strengthens technical foundations, content alignment and authority signals to improve organic rankings and traffic.
GEO, sometimes referred to as AI SEO, examines how generative engines retrieve, interpret and summarise information. It looks at citation patterns, entity clarity, topical relevancy and authority, source trust signals, and how frequently your brand is referenced in AI-generated answers.
GEO builds on strong SEO foundations, but they are not interchangeable. Together they form a unified search strategy that strengthens visibility across search engines and AI systems. Read more about the differences between SEO and GEO.
GEO strategies are bespoke to your business needs, as every brand’s AI search optimisation requirements will differ. To get an accurate understanding of the costs and the value LLM optimisation can bring to your business, we recommend reaching out for a GEO audit.
Our pricing starts at £2,500 per month, and final costs may vary based on your goals, the complexity of your brand, and the level of involvement required from our specialised AI data team.
Investing in LLM visibility isn’t a low-cost venture, but it’s necessary to stay competitive in the rapidly evolving AI search space.
