Earned media built for AI search.
Structured earned media formats designed to help brands appear inside both AI answers and search results.
Formats built around what your brand needs to get found online.
AiPR™ is our approach to earning authoritative mentions and links that shape how AI-generated answers reference your brand. It combines structured PR formats and credible data to help AI systems understand your brand and surface it accurately in answers.
Press releases built using LLM-friendly structures that improve clarity, summarisation and retrieval. These formats help AI extract and cite key information more reliably.
Experiments, datasets and analysis produced by our PhD-level data team to establish credibility and strengthen retrieval relevance.
Credible, attributable human expertise, including interviews and quotes, crafted to strengthen EEAT signals and help LLMs identify your brand as a reliable source.
Customer stories structured into digestible, machine-friendly formats that support retrieval and strengthen trust.
Category-defining comparisons with controlled positioning, designed to help AI systems reference your brand in ranked or summarised output.
Structured, citation-backed content to support entity clarity and strengthen public knowledge graphs.
Measurement covering citations, mentions, narrative mapping and visibility patterns across leading AI platforms.
As people increasingly turn to AI assistants for recommendations, comparisons and search-like queries, brands must optimise for visibility beyond blue links.
AiPR™ helps your brand appear in answer summaries, be cited as a trusted source and strengthen entity clarity, supporting both GEO and SEO strategies.
This gives you a competitive advantage in an environment where AI-generated discovery is rapidly influencing conversion rates.
Our AiPR™ approach is shaped by testing, data and formats built specifically for AI visibility.
Our analysts develop datasets, experiments and structured information that help your brand appear reliable and consistent across AI platforms.
We create content that AI tools can interpret clearly, improving how your brand appears in answers and summaries.
AiPR™ formats are refined through ongoing prompt testing, helping us understand what improves clarity and citation likelihood.
AiPR™ works alongside SEO, content and Digital PR, ensuring your AI visibility strengthens your wider organic performance.
A structured approach to improving how your brand is selected, cited and referenced in AI-generated answers.
We pinpoint where your brand lacks authoritative mentions, trusted citations or consistent visibility across the sources AI models rely on.
Campaigns focus on securing links and brand mentions from authoritative publications, directories and platforms that are frequently referenced in AI-generated answers.
Expert commentary, founder input and credible data are used to strengthen trust signals, sentiment and consistency of brand representation across the web.
Context wrapping, structured releases and attribution-ready formats help AI systems extract, reference and surface your brand accurately in responses.
See how our AiPR™ campaigns have improved visibility, supported GEO strategy and improved brand retrieval across major LLM platforms
A structured earned media format designed to help brands appear in AI answers, citations and summaries.
Digital PR targets journalists and publications. AiPR™ helps your brand appear in answer summaries, be cited as a trusted source and strengthen entity clarity, supporting both GEO and SEO strategies.
